Our Process,
From Concept to Launch

Every successful development deserves a strategy that builds momentum at every stage, from crafting a standout brand to creating demand and driving sales.

PHASE 1
Brand Creation / Refinement

We start by delving into your project to grasp its essence, then create or refine a brand that truly reflects your values and vision.

PHASE 2
Brand Roll Out

Next, we bring your brand to life, strategically releasing content to build anticipation and excitement around your project.

PHASE 3
Prep For Launch

With an eager audience established, we share more detailed insights about the site and finalise content for the launch event.

PHASE 4
Launch Event

Celebrate your project’s success with an engaging launch event to captivate potential buyers.

Phase 1
Brand Refinement

Enhancing a brand to reflect place and purpose.

With the foundations already in place, we refined the logo and typography to better reflect the character of Azure Place and take inspiration from the kingfisher, a symbol of transformation, creation and prosperity. The result is a refined visual identity that captures both the distinctiveness of the development and the vision of Kingfisher Homes.

  • Logo refinement
  • Typography development
  • Updated brand guidelines

Phase 2
Brand Roll Out

Creating anticipation and demand
before launch.

We brought the brand to life through a full creative roll out, teaser campaigns, social media storytelling, and an interactive data-capture funnel to build an audience of engaged buyers ahead of launch.

  • Social media & email campaign
  • Coming soon listings on property portals 
  • Scoreapp landing page
  • Docuseries 

Video Content Examples